□ The Ministry of Culture, Sports and Tourism (Minister Do Jong-hwan) and the Korean Foundation
for International Cultural Exchange (KOFICE, President Kim Yongrak) have published the 2017
Hallyu White Paper, a comprehensive collection of information about the Korean Wave.

□ When the book was first published in 2008, its title was Comprehensive Report on Hallyu. From
2013 to 2015, the title was Hallyu White Paper, and it changed again to Hallyu Makers in 2016 and
back to Hallyu White Paper in 2017. It is a yearly publication written by experts from cultural
content-related institutions such as the Korea Creative Content Agency, the Korean Film Council, and
the Korea Arts Management Service; schools; and corporations.

Hallyu Chronology of 20 Years: From Jealousy to Okja
□ The White Paper offers a quick glance at the history of Hallyu for the past 20 years through a
chronology spanning from its birth in 1993 to the present by different genres. Centering on such key
Hallyu content types as television drama and entertainment programs, music, and movies, the White
Paper not only lists the works that earned popularity abroad year by year but also provides indexes
showing achievement along with photographs, helping the reader observe the changes in Hallyu and
its growth at the same time.

2017 Analysis of Popular Culture and Consumer Goods, Service Industry Issues
□ The White Paper examines the trends in six fields of popular culture that gave birth to Hallyu and
still remain as its backbone—broadcasting, film, music, performances, games, and comics. It also
looks into the industrial tendencies in four categories of consumer goods— fashion, beauty, food, and
tourism. Instead of listing successful examples, the White Paper analyzes current issues in each area
from various perspectives. It identifies the major countries where Hallyu thrives and how it entered
there, the exports of media content and consumer goods, and information about Hallyu dissemination,
and based on these facts, it tracks down how Hallyu has attracted attention and how it has been
consumed. It offers infographics of the “2018 Overseas Hallyu Status Survey,” which was conducted
on 7,800 people in 16 countries. The infographics offer easy answers to questions like “What comes
to mind when you hear the word ‘Korea’?,” “What is the most popular type of Hallyu content?,” and
“What is the reason for negative views on Hallyu?”

Prospects for 2018 after a Year of Hallyu Marred by Chinese Sanctions;
□ The White Paper contains prospects for Hallyu in 2018. In the previous year, Hallyu suffered
setbacks in China due to sanctions that followed Korea’s placement of the THAAD missile system.
The White Paper observes the limits of Hallyu amid the grand socio-political waves and suggests
what policy and industrial preparations should be made.

□ The White Paper will be distributed to the central government, local administrations, and
institutions and organizations related to cultural industries to promote general understanding of the
Hallyu industry and consumer goods. The White Paper will also be used extensively as basic material
for academic research and for corporate efforts to work out strategies to spread Hallyu.

□ The White Paper can be downloaded at KOFICE website (www.kofice.or.kr) and goes on sale at
Kyobo Book Center on May 9.