Performance teams representing Korea have attended the [Pattaya International Music Festival 2007], which is the largest music festival in Southeast Asia, for twice consecutively since last year in a bid to boost cultural exchanges between Korea and Thailand. This exchange was done by the request of ‘GMM Grammy’, which is the comprehensive media group taking 70% of music industry market and entertainment management industry of Thailand. Top-level musicians of Thailand and Asia have participated in this event and showed various music such as pop, rock, dance, hip-hop, etc. on an annual basis.